JOB TITLE: Information Director
DEPARTMENT: Marketing
SUPERVISOR: Director of Marketing and Sales
PRIMARY WORK AREA: Community Assigned
The Information Director is employed by the Cottage. The duties and responsibilities are to serve as the marketing, public relations, and sales agent.
The list of duties and responsibilities described in this job description is a general outline of activities to be undertaken by a staff member. It is not a complete description of a job, for each staff will bring special skills and ideas to their work. Each staff is encouraged to work with Management in using their special skills and ideas on the job.
Employment involves not only acceptance of responsibility for a specific position, but also involves a responsibility for being part of the Cottage. This broader responsibility means all of us must be ready, willing and able to recognize the needs of the Cottage and its Residents and to act quickly when the need arises. All positions - all jobs - all work assignments - in the Cottage carry this common responsibility: all are to be performed in such a manner as to demonstrate our concern for the needs and aspirations of our Residents. Basically, this will require caring, alertness and responsiveness on the part of all of us and will often involve performing tasks outside those normal duties outlined in our individual job descriptions.
General Description:
Responsible for achievement of full occupancy to assure financial health of the community.
Duties:
- Responsible for achievement of community occupancy goals established in community marketing plan.
- Implements all strategies of marketing plan within budgetary controls established in the plan.
- Reports marketing plan status.
- Advises Director of Marketing and Sales or Vice President of Marketing concerning needed market plan modifications.
- Performs all prospect contact, including mailing of information packets following initial contact.
- Follows Company policies and procedures for record keeping and expenditure.
- Coordinates and cooperates with Managing Director to assure smooth operations.
- Implements changes in operating procedure.
- May perform other duties as directed by the Management Company.
Closing of move-in/contract signing is not a responsibility granted. This responsibility is the sole authority of Managing Director or Regional Managing Director.
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